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Welcoming Fashion Capsule — In A Candid Conversation With Mallika Jain


Please tell us something about yourself and your brand Fapsule?

Many moons ago, there was a vision, that came to a princess in a dream. The dream was grand; there were beautiful groups of enthusiastic people, elegant and stylish clothes and pleasing fashionable personalities and plenty of exchanges. Next day, as she sat with her friend in a café, talking about this and that, here and there, whose and who, she remembered the dream which slowly turned into a passion, a drive, a vision to create something big. And that is how, Fashion Capsule was born to a princess named Mallika.

Mallika Jain, Proprietor  of Fashion Capsule – a Fashion and Lifestyle shopping exhibition brand,is a New Delhi-based one-day gala shopping experience which aims to bring together multiple fashion, lifestyle, creative and boutique brands under one roof for our very elite shoppers. Fashion Capsule’s regular guest list includes the who’s who of the Delhi social circuit, HNIs and elite shoppers from various parts of the country. The exhibition is held in the interval of every 3-4 months, which brings together dozens of boutique fashion brands and designers from all over India and across the globe.

This is the story of Malllika and her brand Fashion Capsule, a brand that celebrates Fashion, that brings together a kaleidoscopic variety of fashion offerings for shoppers by both established and emerging brands.

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Being a mother to two grown up boys and being a founder of one of most luxury exhibition- how you manage your personal And professional life?

 

Proudly to say being a mother of two amazing boys Rishabh and Chaitanya aged 19 and 17 is my biggest gift God could have given to me.  They are my Pride and my Pillar of strength.

Focus on important rather than urgent tasks – urgent tasks are reactive-based, important tasks are proactive-based.

Basically, at the end of the day you need to be able to be realistic about what needs to be done first.

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What’s the theme of this year exhibition?

UPCOMING FASHION CAPSULE EXHIBITIONS-
FASHION CAPSULE hosts #summersymphony  at Lodhi Hotel on July 12th, 2017, Wednesday from 11 am- 8 pm, your Ready To Wear Runway of Style.

Come experience a Summer Symphony of unique, colourful and luxurious shopping experience
of a handpick selection of only 35 Bespoke Designers from Fashion, Lifestyle, Jewellery, Accessories, Resort Wear, Children’s wear, Health/Wellness, Beauty/Skin care, Patisserie, Stationery, Gifts and much much more.
Fashion Capsule Diwali Festive Edition Exhibition #dillistyle 2017 is all set to welcome its esteemed customers for a unique, colourful and luxurious shopping experience onSeptember 23rd 2017 (Saturday) at HYATT REGENCY, NEW DELHI.

What better way to celebrate the spirit of the fashion diva that Dilli is, than to start the festive season this year by showcasing your brand’s offering ‘DILLI STYLE’  at Fashion Capsule.

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Please throw light on your expansion plans?

2017 denotes expansion for Fashion Capsuleas we just organised an Exhibition in London, UK.. Lots planed for the future ahead in terms of new projects, expansions, diversification ,etc , Let there be scope for suspense for both you readers and my followers..Cheers!

 

With retail booming in india, do you feel people prefer shopping from exhibitions?

 

Inspire of retail booming in india,people still and will always shop from exhibitions as exhibitions are a one stop shop showcasing the best of established and emerging designers from all fields of fashion under one roof. Exhibitions are seasonal and theme based so it’s the best place to shop for that particular Indian dress you want to wear for a Diwali party or if you are looking for say a piece of jewelery from a mumbai stall holder who otherwise has no presence in delhi. You get designers from all across india who showcase their collections at exhibitions. This you cannot find in a mall or a high street.

How is the day before and day of the exhibition to you? Do you still feel pressure?

The day before the exhibition is always stressful but fun.

It’s the setup day so we all get busy with that and with social media promotions etc .

The day after the exhibition is like a breathe of fresh air and all smiles of satisfaction, after a successful exhibition.

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Please share additional information if any which you would like readers to know about you?

Well known in the social circles in India and across. I am an Fashion influencer for many and looked upon by many young and aspiring Fashion Entrepreneurs.

My determination has paid good dividends. Fashion capsule shines like a bright star. A lot of it is because of what I believes in, I feel proud and equally humbled to share that FASHION CAPSULE won an award for the ‘Fashion Entrepreneur 2016’ felicitated by esteemed Shabana Azmi at an award function hosted by the Cancer Awareness Foundation and also second time in a row for, ‘The Best Fashion and Lifestyle Exhibition’ award at the Ravishing Wedding Awards 2015 which was felicitated by Sushmita Sen and for the ‘Most promising Fashion and Lifestyle Exhibition’ award at the Ravishing Wedding Awards 2014 which was felicitated by Huma Qureshi, respectively. An another extremely proud moment was when URS, Asia One Magazine, honoured Fashion Capsule and Mallika Jain as Worlds Greatest Brands & Leaders 2016-17 , Chosen and reviewed by PricewaterhouseCoopers PL. All these awards stands testimony to my hard-work and commitment to Fashion Capsule’s exhibitors and shoppers alike. A 40 page COFFEE TABLE BOOK by THNKMKT MAGAZINE, a leading publishing house, wrote a book on me, my Life, achievements, growth and success.

My Exhibitions have also been visited and appreciated by Bollywood Veteran Star Sridevi and Evelyn Sharma and important Politicians & Industrialists.

Any advice to women entrepreneurs?

“Go confidently in the direction of your dreams, Live the life you have  imagined.” – Henry David Thoreau

Love who you are, embrace who you are. Love yourself. When you love yourself, people can kind of pick up on that: they can see confidence, they can see self-esteem, and naturally, people gravitate towards you.
It’s really important to talk to yourself and look at yourself in the mirror and love who you are. And its important to remember that we all have magic inside us.

I inspire others by living my life as an example. This doesn’t mean I try to be perfect, but what it does mean is that I want others to see the possibilities of being a successful young woman. I offer fashion tips and suggestions to women when asked without any hesitation as we together can grow so why not help other women too in their growth or help them stay stylish and happy. Also I would like to add, I would give to women walking the path of empowerment would be to believe that you can achieve all your dreams and goals.

Success starts in your mind. If you can’t see yourself achieving a lot, then it can never happen. You are your biggest cheerleader, so start with saying something positive about you and your day. Write an affirmation about your future and get training or material on your desired field or business. This will help you stay motivated to succeed! So go ahead ladies, Rise n Shine !!

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Wear The Trend — Three Slit Button Down Kurta Ft AMYDUS

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Hello curvies!
Honestly, I had zero clues that out of all the OOTD pictures I post on my Instagram, you guys will be the most excited about my go to, and perhaps the most basic Kurta-Jeans outfit post. Although I am not really surprised because,as much as we all love fashion, there are days when only kurtas and jeans sound like a fitting choice and this outfit is so much more relatable than any other stylish outfits I keep on posting about. So keeping in mind how much you guys have loved this outfit post, let me dig into the outfit details without having to keep you guys guessing.

Read more

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How To Style Wide Legged Striped Pants On Curvy Figures Ft Lastinch

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Hello my lovelies!
I recently shared a picture of myself wearing a new outfit on my Instagram account, and so many of you went super crazy asking me for the details. Honestly, you guys make me feel so loved and I cannot be thankful enough. And to reciprocate the love you guys shower on me, I try and make sure to give back all the details to you guys on time. So here we are discussing the latest trend–the super comfy wide legged pants and if or not these are meant for curvy figures.  Read more

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The New Oriflame Eco Beauty Range Review

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Hello lovelies!

Its been so long since I reviewed any skincare product range on the blog but with the weather changing like crazy in Delhi, my skin had been on such bad terms with me that I could not afford to experiment with my skincare regime. And now, that my skin is ready to behave a little better, I have been able to try out a completely new skincare product line launched by Oriflame Sweden. To begin with, I have really oily and seldom acne-prone skin and all the reviews posted below are based on my experience and are not generic. Read more

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The Saga Of Lickable Shakes Ft Cafe AM PM

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Residing in Delhi, if you haven’t visited this gem of a place, then you haven’t seen anything at all. Dim lighting, tastefully done interiors, and comfortable, warm seating space is how I visulaise the perfect cafe and AM Pm is just that and much more. On a recent visit to the cafeteria, (being a big group), I was lucky enough to taste a LOT from their menu and now I feel worthy enough to review this place finally.


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Alright, now this place has some classics, namely their lickable shakes, their westernised fusion food dishes and a few of their cocktails and it is only when you taste them for real that you know the reason behind them being such classics. To start off with we ordered a Kitty Katty shake and a Don’s lust shake.
Kitty Katty as the name suggests is your perfect kit kat shake–thick, slurpy, cold, rich, creamy, laden with whipped cream, chunks of kitkat and oodles of gems. Heavenly indeed!

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The don’s lust shake is the one which comes with a donut and ferrero rocher coating on the top and as heavenly as the chocolate shake is, the only drawback is their donut which wasnt fresh and was a bit too chewy.

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For cocktails we ordered their The Casanova which is specially curarted by Yangdup Lama and is indeed a mixology heaven. The perfect blend of vodka, cranberry, lime and triple sec. Way more potent than it looks like. Though the pink candy floss and the way it is presented wins the hearts.

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In food we ordered chicken seekh cheese toasts, pepperoni pizza, butter chicken sliders, chicken nachos, fish fingers, dimsums and risotto and none of them disappointed us. All of expempelary quality.

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To the main attraction, the deserts! We ended up ordering Molten Nutella Open Lava and Chocolate Bomb and man oh man, were they astounding. You need to try these two if you are even remotely a chocolate desert fan.

A must visit!