Festival Inspired Cupcakes At Crowne Plaza Gurugram

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The much awaited Diwali season is almost here! Keeping with the spirit of the festivities,Crowne Plaza® Gurugram, organized a creative workshop to bake and decorate ‘Diwali inspired novelty cupcakes’ and bring a modern twist to the festive celebrations, this year.

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Introducing Shree – The Indian Avatar, An Ethnic Women’s Wear Brand

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Shree “The Indian Avatar”, Presented “SOUK” – Spotlight On Ethnic Fashion, Showcasing its 10 new collections in it’s first ever Fashion Show.

SHR Lifestyles Private Limited organized “SOUK” – Spotlight On Ethnic Fashion, an evening presenting the brand new ethnic collection of “Shree The Indian Avatar” at Mapple Emerald, Rajokri.

The event saw the new vibrant, ethnic collection launch of the Summer” 18. The main motive behind the whole concept and collection of reallocating the idea of Indian tradition and couture was to revive the Indian traditional wear. They presented their collection entitled – “Old wine in a new Bottle” – richness of Indian Printing techniques were presented in the form of modern Silhouettes like flares, dresses, gowns, and many more styles that cannot take their eyes off. Read more

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Welcoming Fashion Capsule — In A Candid Conversation With Mallika Jain


Please tell us something about yourself and your brand Fapsule?

Many moons ago, there was a vision, that came to a princess in a dream. The dream was grand; there were beautiful groups of enthusiastic people, elegant and stylish clothes and pleasing fashionable personalities and plenty of exchanges. Next day, as she sat with her friend in a café, talking about this and that, here and there, whose and who, she remembered the dream which slowly turned into a passion, a drive, a vision to create something big. And that is how, Fashion Capsule was born to a princess named Mallika.

Mallika Jain, Proprietor  of Fashion Capsule – a Fashion and Lifestyle shopping exhibition brand,is a New Delhi-based one-day gala shopping experience which aims to bring together multiple fashion, lifestyle, creative and boutique brands under one roof for our very elite shoppers. Fashion Capsule’s regular guest list includes the who’s who of the Delhi social circuit, HNIs and elite shoppers from various parts of the country. The exhibition is held in the interval of every 3-4 months, which brings together dozens of boutique fashion brands and designers from all over India and across the globe.

This is the story of Malllika and her brand Fashion Capsule, a brand that celebrates Fashion, that brings together a kaleidoscopic variety of fashion offerings for shoppers by both established and emerging brands.

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Being a mother to two grown up boys and being a founder of one of most luxury exhibition- how you manage your personal And professional life?

 

Proudly to say being a mother of two amazing boys Rishabh and Chaitanya aged 19 and 17 is my biggest gift God could have given to me.  They are my Pride and my Pillar of strength.

Focus on important rather than urgent tasks – urgent tasks are reactive-based, important tasks are proactive-based.

Basically, at the end of the day you need to be able to be realistic about what needs to be done first.

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What’s the theme of this year exhibition?

UPCOMING FASHION CAPSULE EXHIBITIONS-
FASHION CAPSULE hosts #summersymphony  at Lodhi Hotel on July 12th, 2017, Wednesday from 11 am- 8 pm, your Ready To Wear Runway of Style.

Come experience a Summer Symphony of unique, colourful and luxurious shopping experience
of a handpick selection of only 35 Bespoke Designers from Fashion, Lifestyle, Jewellery, Accessories, Resort Wear, Children’s wear, Health/Wellness, Beauty/Skin care, Patisserie, Stationery, Gifts and much much more.
Fashion Capsule Diwali Festive Edition Exhibition #dillistyle 2017 is all set to welcome its esteemed customers for a unique, colourful and luxurious shopping experience onSeptember 23rd 2017 (Saturday) at HYATT REGENCY, NEW DELHI.

What better way to celebrate the spirit of the fashion diva that Dilli is, than to start the festive season this year by showcasing your brand’s offering ‘DILLI STYLE’  at Fashion Capsule.

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Please throw light on your expansion plans?

2017 denotes expansion for Fashion Capsuleas we just organised an Exhibition in London, UK.. Lots planed for the future ahead in terms of new projects, expansions, diversification ,etc , Let there be scope for suspense for both you readers and my followers..Cheers!

 

With retail booming in india, do you feel people prefer shopping from exhibitions?

 

Inspire of retail booming in india,people still and will always shop from exhibitions as exhibitions are a one stop shop showcasing the best of established and emerging designers from all fields of fashion under one roof. Exhibitions are seasonal and theme based so it’s the best place to shop for that particular Indian dress you want to wear for a Diwali party or if you are looking for say a piece of jewelery from a mumbai stall holder who otherwise has no presence in delhi. You get designers from all across india who showcase their collections at exhibitions. This you cannot find in a mall or a high street.

How is the day before and day of the exhibition to you? Do you still feel pressure?

The day before the exhibition is always stressful but fun.

It’s the setup day so we all get busy with that and with social media promotions etc .

The day after the exhibition is like a breathe of fresh air and all smiles of satisfaction, after a successful exhibition.

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Please share additional information if any which you would like readers to know about you?

Well known in the social circles in India and across. I am an Fashion influencer for many and looked upon by many young and aspiring Fashion Entrepreneurs.

My determination has paid good dividends. Fashion capsule shines like a bright star. A lot of it is because of what I believes in, I feel proud and equally humbled to share that FASHION CAPSULE won an award for the ‘Fashion Entrepreneur 2016’ felicitated by esteemed Shabana Azmi at an award function hosted by the Cancer Awareness Foundation and also second time in a row for, ‘The Best Fashion and Lifestyle Exhibition’ award at the Ravishing Wedding Awards 2015 which was felicitated by Sushmita Sen and for the ‘Most promising Fashion and Lifestyle Exhibition’ award at the Ravishing Wedding Awards 2014 which was felicitated by Huma Qureshi, respectively. An another extremely proud moment was when URS, Asia One Magazine, honoured Fashion Capsule and Mallika Jain as Worlds Greatest Brands & Leaders 2016-17 , Chosen and reviewed by PricewaterhouseCoopers PL. All these awards stands testimony to my hard-work and commitment to Fashion Capsule’s exhibitors and shoppers alike. A 40 page COFFEE TABLE BOOK by THNKMKT MAGAZINE, a leading publishing house, wrote a book on me, my Life, achievements, growth and success.

My Exhibitions have also been visited and appreciated by Bollywood Veteran Star Sridevi and Evelyn Sharma and important Politicians & Industrialists.

Any advice to women entrepreneurs?

“Go confidently in the direction of your dreams, Live the life you have  imagined.” – Henry David Thoreau

Love who you are, embrace who you are. Love yourself. When you love yourself, people can kind of pick up on that: they can see confidence, they can see self-esteem, and naturally, people gravitate towards you.
It’s really important to talk to yourself and look at yourself in the mirror and love who you are. And its important to remember that we all have magic inside us.

I inspire others by living my life as an example. This doesn’t mean I try to be perfect, but what it does mean is that I want others to see the possibilities of being a successful young woman. I offer fashion tips and suggestions to women when asked without any hesitation as we together can grow so why not help other women too in their growth or help them stay stylish and happy. Also I would like to add, I would give to women walking the path of empowerment would be to believe that you can achieve all your dreams and goals.

Success starts in your mind. If you can’t see yourself achieving a lot, then it can never happen. You are your biggest cheerleader, so start with saying something positive about you and your day. Write an affirmation about your future and get training or material on your desired field or business. This will help you stay motivated to succeed! So go ahead ladies, Rise n Shine !!

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My Favourite Black Jersey Dress-Gown Ft. LURAP Fashion

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Hello curvies!

What is up? It is so hot here In Delhi that I can hardly keep up with the soaring temperatures. Oh, and also people’s incessant remarks on how I should ditch my blacks and get to my cooler pastel tones because apparently, it is Summer of 2017 baby! But I am a true lover, I do not make relationships to break them off and my love relationship with black is to stay and stay for good. Summers or not, a classic black jersey dress has been my dream dress since the day I started exploring fashion but finding that perfect black cotton-jersey gown dress which just didnt look dressy but was also super comfortable wasn’t an easy task. But it has finally happened with my exploration of LURAP.

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Vichitra Collection Presents Its Latest Selection- “The Vichitra Weave”

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In the times of impure products and unhealthy merchandise, living a safe and healthy lifestyle is next to impossible.We spend oodles of money buying organic products and put a lot of thought behind what we eat. However, it is not just what goes into our digestive system that has to be healthy, but also the kind of outfits that we embrace which help to keep our skin healthy–and how can we do so? By choosing the right kind of fabrics for our sarees, shirts, stoles, bedsheets etc. Read more

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Nykaa Paintstix Collection First Impressions – All 12 Shades!

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In the age of liquid lipsticks, the pleasure a conventional tube of role up lipstick can give is unmatchable. While the market is being flooded with run of the mill tubes of matte liquid lipsticks, there are brands like Nykaa who still want to keep the very essence of conventional lipsticks alive, and after the huge success of their regular lipstick lines, Nykaa launched its biggest hit–the Paintstix Lippie Sticks Collection in 12 vibrant shades and here I am with the first impressions and images of all the shades from the range.

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Making Hugs Warmer with Godrej Ezeehugs

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Winters in India can get super harsh but we Indians are known to brighten all the pale & gloom with our collective and community-led initiatives, aren’t we?  Read more

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Valentines Gifting Guide And Throwback Contest With Rock N Shop

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With Valentines just about a week away, it is time to pull your socks up and choose the ideal gift for the perfect partner in your life. With still a week at hand, you have time to go, choose and get something which your partner which actually love, while also avoiding the passé trips to the 99 dollar stores to get those super clichéd stuff toys, chocolates or flowers. However convenient it might be to gift him a pair of socks saying “who doesn’t need an extra pair”; or giving her a bouquet of roses thinking how can a girl deny a beautiful bunch”; it’s just not enough to win your partner all over again. Read more

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Becoming Assiya: A Tale Of War, Loss And The Pain Of Liberation

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“A strange city with embittered, half sunken bodies and detached souls, the large beds (they’re all the same if you asked her), the strange smell of flowers and scents in the house when their wives and daughters were away, and then the dirt of whoring. The world was a crazy place, with crazy men, and without crazy love.”

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The Indian Fusion Food Chronicles At Warehouse Cafe Gurgugram

Vodca Infused Mahi Tikka

India as a nation has always welcomed new cultures, traditions and cuisines and embraced it with open arms. And as the people of the nation we have been always open to let the fusion of west and east spruce up and let it flavours flow. So on the 8th of January, one of my favourite cafes in town launched its Indian Fusion Food Festival which is to go on till the 31st of December. And it goes without saying that I was one of their first few customers to try out the fusion food being served at the festival and get back to you guys with a complete review of the same. Keep on reading to know if the festival is way worth your money.

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