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Sugar Cosmetics Born To Wing Gel Eyeliner Review, Swatches and EOTD


Hola my angels!
How has everyone been? Before jumping straight to the review, I would first like to take a moment and just thank all you lovely people who have been taking out their precious time and showering my write ups with all the love they can. My love for makeup has been constant since quite a few years now, but starting this blog has given me a great dose of insight so as to what interests me the most, and what does not. So, thank you for just being there!

So without further ado, let’s just jump right into the detailed review! First things first, this is not my first post about Sugar cosmetics, so you can just tell how much I love it! And honestly, whats not to love about this little jar of affordable deep black gel pigment? It retails for way less than the other gel eyeliners in the mainstream Indian cosmetics market and it is super black! Straight to the product details now!




INR 599 for 2.3 grams of product


Gel eyeliners could not be any more cuter and with the whole mini glass looking jar packaging and mini brush, Sugar gel eyeliner pots look super cute. And no, things are not just superficially cute, they are sturdy as well. The glass looking see through jar is actually very high quality with all the details on the bottom and a screw top lid which holds the jar close very securely and does not tend to open without attempting to do so. Plus it comes with a very practical and convenient to use built-in extendable eyeliner brush with super soft and tightly packed bristles which do the job of eyeliner application perfectly and is pretty easy to manoeuvre.


Available in 2 signature shades, this eyeliner is the Gel of the New Generation.

  • Cast an enchanting spell everywhere you go with 01 BLACKMAGIC WOMAN. With the charred black drama on your lids, you are one hell of a sorceress.
  • Slay that badass Old West vibe with the 02 ROADHOUSE BLUES. If you are done with the mundane and adventure is what stirs your soul, put some Roadhouse Blues on and glide to glory!

How to Apply: Dip the built-in brush into the gel eyeliner pot. Dab it gently on the edge to remove excess. Trace a line from the inner corner, extend it towards the outer corner of the eye and rock that super-rad wing!


Benefits: With rich, creamy pigment and a bulletproof wear SUGAR Born To Wing Gel Eyeliner glides across skin smoothly to create superb, smudge-proof strokes with saturated colour. Its excellent waterproof formula has legit staying powers.

Additional Details: The richly pigmented Born To Wing Gel Eyeliner is dermatologically and ophthalmologically tested and approved. It is available in 2 fabulous shades, Blackmagic Woman and Roadhouse Blues.

Made in Taiwan

Net Weight: 2.3 gm


List of ingredients: Cyclopentasiloxane, Trimethylsiloxysilicate, Paraffin, Isododecane, Ethylhexyl Palmitate, Mica, Sorbitan Stearate, Microcrystalline Wax, Silica Dimethyl Silylate, Phenoxyethanol, Tin Oxide.  May Contain: C.I Nos. 77499, 77266, 77891, 42090, 15850.

Texture and Application

The gel eyeliner looks and feels rather creamy more than a gel formulation and trust me, I would not have it any other way. The texture is buttery smooth, it is not at all gloopy and it goes on super smooth. No tugging or pulling at all. The brush picks up just enough product in one dip and is enough to do one eye. So clearly, you do not tend to use much product and it will easily last you a couple of years. Just make sure you clean your brush regularly as it tends to stiffen up if it collects a lot of product.



So the shade 01 Blackmagic Woman is the most blackest of the black eyeliners you can find in the Indian market today. Mostly all gel eyeliners come with a punch of pigments packed into them and this one is no less. But what surprised me was the shade 02 Roadhouse Blues which is not just a deep navy blue with specks of shine in it, but it also makes the eyes look brighter and more lively with just one thin stroke.



Staying power

I’ll make my point clear here, I have super oily skin and no eyeliner stays put on these watery eyes. And I would not say that this eyeliner stayed intact on my eyes for the whole day but as an eyeliner it did stay put for a good 6 hours after which it started leaving impressions on my lid. On the other hand, on the waterline it hardly survive 4 hours before it started to smudge and come off from the outer corner. But this was when i applied the gel liner directly on my skin without powdering it first. Although, if you apply enough powder just below your lashes before Plying your eyeliner as akajal, I can gaurantee you a better staying power. Also, make sure to dust off the excess powder afterwards.

But again, I am one oily soul so if your skin is in better condition, this baby will work wonders for you directly as well!

Do I recommend?

Hell, yes!

Rating: 4.7/5

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